Montazami Brand | White Label | Eau de Perfum



Hi everyone!

I have some very exciting news to share with you all! My mom, Hanna and I are now coming out with a beautiful perfume called MONTAZAMI BRAND WHITE LABEL! This is a project that we have been working on for months on end. It feels surreal to have our launch date just right around the corner, but we are so ready to share this all with you!

This fragrance is extremely elegant and feminine and has everything you desire in a perfume.  We have always had such an interest in perfumes and fortunately, the three of us has always had the same taste when it comes to this.  None of us have ever liked that strong cinnamon or vanilla fragrances.  Phew. ;) But instead, we have always liked the soft floral and fresh scents. With some professional help from our friends at Dofta, we came up with these top, heart and base notes…

Top Notes: quince, pink grapefruit blossom

Heart Notes: jasmine, blue iris, hyacinth

Base Notes: musk, cedar wood, amber

Check out this statement that we came up with of what Montazami Brand White Label means to us <3

In creating the MONTAZAMI BRAND WHITE LABEL Eau de Parfum we wished to reflect the true sense of who we are as women in the Montazami family; celebrating our heritage, strength and femininity together.  Making this perfume allowed us to revisit all of the wonderful memories our family has experienced over the years—including the light and floral aroma of hyacinth filling our home as we celebrated Persian New Year, as well as our beloved grapefruit tree in the backyard.  We were able to incorporate the scents that remind us of our happiest moments into a fresh and elegant perfume that we call the White Label.  This we want to share with you – in a perfect dose of freshness!

And in Swedish…

När vi tillsammans funderade på hur vi ville att vår efterlängtade parfym skulle vara, så önskade vi att den verkligen kunde återspegla vilka vi är som kvinnor i Montazamifamiljen. Vi ville hylla vår historia och vår plats på jorden, men även vår styrka och vår kvinnlighet – allt på samma gång i härligt lyxiga droppar! MONTAZAMI BRAND WHITE LABEL innehåller doftnoter som påminner oss om våra lyckligaste stunder som familj; den blommiga aromen av hyacint från när vi firar det Persiska Nyåret, och doften från vårt älskade grapefruktträd som står i vår trädgård. Doften är uppfriskande fräsch och elegant lättburen – exakt så som man önskar att en parfym ska vara. Vi hoppas att ni vill dela den med oss!

We will be doing a perfume launch at Åhlens City in Gothenburg on November 11th and in Stockholm on November 12th! We will be there to take photos, sign autographs, and talk about our new lovely fragrance!! Don’t miss out babes! I will keep you all posted once I get more information!!  Cannot wait for you all to try it once it comes out!! <3


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